Digital transformation is the integration of digital technology in all the areas of an organization, fundamentally changing the way to generate value and impact to the beneficiaries. It fosters a deep integration of strategy, people and processes, based on the effective use of technology.
Investing in digital transformation models, allow organizations to have a strategy based on improving the value proposition and the impact of the beneficiaries, make decisions through the analysis of data and systematized information, be more open to change and continuous learning, be agile in their processes, fluid, adaptive, scalable and sustainable.
The following evaluation model, gives organizations a path to know and evaluate the actual state, giving recommendations on their way to be prepared for the next level of their digital transformation. It defines the state of the organization in relation to their leadership capacity and the level of digital integration, placing them in four levels: nascent, trend follower, conservative and digital. This analysis is carried out through a survey of 30 questions where five areas of the organization are analyzed: (1) Vision and strategy, (2) organizational culture, (3) operations, (4) communications and marketing and (5) infrastructure, evaluating for each area at what level of development it is: incipient, basic, explorer or innovator.
Below is a brief example of how you can visualize the results of this model.
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